E-commerce serves as a powerful engine for business growth by expanding market reach, reducing operational costs, and providing valuable customer insights. Its scalability, efficiency, and adaptability make it an essential component for businesses looking to thrive in the modern digital economy.

Why Attend?

The benefits of e-commerce for SMEs are undeniable. From cost-effective selling and global market access to enhanced customer reach, scalability, and competitive edge, e-commerce offers a myriad of opportunities for growth and success.

This workshop aims to arm you with the knowledge you need to enter or expand further using E-Commerce portals.

With special guests Layers Studio!
Layers Studio is a user experience centred digital studio, creating digital products that customers love to use. As a multi-skilled team made up of Designers, Developers, and Marketers they involve their whole team from the offset and throughout on projects, working collaboratively with clients to deliver the best possible solutions, not just the fastest solution. Since being founded in 2016 by James Hanson they have been working with renowned brands, as well as emerging names and in 2023 were named Employer of the Year by Tech Talent.

Discussion Topics will include:

• Overview of the e-commerce landscape

• Creating a user-friendly website/enhanced customer experience

• Search engine optimization & Marketing Opportunities

• Using e-commerce platforms and tools – being efficient!

• Analysing website traffic and customer behaviour

• Trends and technologies shaping the future of e-commerce

Who Should Attend?

• Small business owners looking to expand online.

• Entrepreneurs launching an e-commerce store.

• Marketing professionals wanting to enhance their digital strategies.

• Retailers seeking to increase productivity and grow their brand visibility.

Benefits:

• Have a comprehensive understanding of the e-commerce landscape.

• Be equipped with practical strategies to improve online visibility.

• Know how to streamline operations to boost productivity.

• Be able to implement data-driven decisions for business growth.

• Feel confident in creating an action plan to elevate their e-commerce business.

• This workshop provides actionable insights and tools to help your business succeed in the competitive online marketplace.

Support is fully funded by the UK Government through the UK Shared Prosperity Fund.

The funding, part of the UK Shared Prosperity Fund, aims to boost the local economy and create opportunities for businesses to innovate and diversify. RTC North's commitment to excellence and innovation positions the company as a key player in contributing to the success of this initiative. Supply Chain Sunderland has received £147,200 from the Government’s UK Shared Prosperity Fund Programme, managed in Sunderland by Sunderland City Council on behalf of the Sunderland Partnership.