EVENTS.

Branding for Innovation

Date: Thursday, 26th September 2024

Time: 09:30 - 12:30

Location: Cloth Hall Court

Cost: Free

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Find out how branding affects all aspects of your business, and how you can harness this to achieve your business ambitions.

Branding, the way your company presents to the world, is important to any business, including innovative ones. It impacts on many aspects of your business from the Intellectual Property you want to protect, to how you approach potential investors to your commercialisation strategy. Getting the branding approach right early in a business’s life is therefore important to aiding future success.

Supply Chain West Yorkshire and StudioLWD for this interactive event to examine the impact of branding in innovative businesses and the tools and techniques to develop and build your brand.

Topics that will be covered include:

Where branding comes into an innovative business.

How to consider branding in these touch points including IP management, commercialisation strategy and finance raising.

The support available to innovative businesses

Develop tools and techniques to develop your company’s branding and develop your voice.

Find out how branding affects all aspects of your business, start to develop your brand and harness branding to help achieve your growth ambitions.

 

**Please note to attend this event you must meet the following eligibility criteria of being a company that is based in West Yorkshire.

This project is funded by the UK Government through the UK Shared Prosperity Fund.
The UK Shared Prosperity Fund is a central pillar of the UK government’s Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus

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